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MGMT8110 Global Perspectives

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MGMT8110 Global Perspectives

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MGMT8110 Global Perspectives

0 Download5 Pages / 1,013 Words

Course Code: MGMT8110
University: Conestoga College

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Country: Canada

Question
The presentation will present information about the topic, what has been gathered from the research, what was the significance of the event and what might it mean to global businesses in the future. All sides and opinions that can be found should be presented. Show why a global business manager needs to be aware of your topic and the ramification it can have on a global business
Answer
Global Perspectives
Introduction 

Agenda – The major objective of this research is to gather various information about the latest trends in the e-commerce sector. This research also analyses the impact of e-commerce on the sales of electronic items like refrigerator, vacuum cleaner, washing machine and many more. 
 
Research Project Subject – In this presentation , we would like to discuss the basics of the e-commerce, the main focus of the study, and why this topic, as well as subject, is important for us. The approach to our research is also discussed with the help of various visual representation such as graph, charts and tables including the various facts and figures. 
Important of this subject and Thesis statement

What makes e-commerce interesting ?
 
The e-commerce stands for electronic commerce refers to the buying and selling of goods using the internet. This subject seems to be interesting because first time in the human history, people will have the ability to buy and sell anything to everybody else (Ngai & Gunasekaran, 2007). Considering human culture, transaction and exchange is a life blood. E-commerce shifts the powers to the customers and this also creates massive opportunities in driving innovation. 
 
It also facilitated the business man to grow at a very fast pace in this competitive environment. 
 
Thesis Statement 
 
“How e-commerce has changed the way of the customers to buy various products and how e-commerce has widely impacted the sales of electronic items”.
Background Issue

E-commerce is an online transaction platform where trade of goods and services are done with the help of internet. It is one step towards digital transformation. It helps in selling any types of goods or services such as books, music, electronic devices and many more. 
 
E-commerce also comes up with various benefits for online retailers as the sales are increasing day by day (Xiao & Benbasat, 2007). 
 
The main focus of this research to find out the impact of e-commerce on electronic devices sales by comparing with the period when there was no e-commerce. 

Review of Analysis

Our research will clearly depict about the various aspects of e-commerce. This research also includes the basic idea of e-commerce, objective of the study and what will be the research methodology. This research also helps the audience in getting information about that how several electronic gadgets such as fitness band, wearable devices, speakers and other electronic accessories are positively impacted by e-commerce. 
 
In addition, this study will also include the research on the question that what difficulties are faced by the companies after their failed in adopting e-commerce model and how they are surviving in the competitive world. 
Facts and Details

This study also includes a visual representation of various facts and figures. These include graphs such as bar graph, tables, and charts in align with the research findings on E-commerce. These charts will be based on the comparison of trends relating to today and past data. For example, it will include the total sales of current online retailers by comparing it will previous sales made by the retailers in the absence of e-commerce. 
 
A visual representation of the data helps the audience to understand large amount of data and information in a simple manner and that is why we use this tool in our research. (Lurie & Mason, 2007) 
Types of Sources

Gathering various trends in the e-commerce is not an easy task as one needs to collect various information and data from thousands of sources (Lewis, 2015). In this research, we use secondary sources for the purpose of data collection. These sources include journals, news articles, libraries and many more. 
 
Our research is based on combined sources that are comprised of professional journals, articles from news related to e-commerce. In addition, we also use internet and text books for finding adequate information related to our study.
 
Moreover, as we collect the information from genuine and combination of various sources, therefore, it can be said that it will be reliable and strong enough to take various decisions. 
Conclusion

Therefore, it can be said that e-commerce plays a vital role in the life-blood of the business. In this competitive environment, one can use this platform to reach consumer in an effective and low cost manner. E-commerce also comes up with various benefits for the online retailer in terms of raising sales. For this research, the information is being visually represented by the comparison of various sales figures. 
 
In addition, the data is collected from various combines sources (all secondary) such as journals, articles, internet and textbooks. This states that our research will be genuine  and reliable and can help decision makers.
Recommendations

The most important factor in e-commerce is trust. This trust bridge a gap between the retailer and the customer. It can also act as a barrier for the retailer to convert the potential customer into their consumers. 
 
For the sales of electronic items and gadgets, the company can focus on customer reviews, delivery commitment, dashboard of the websites and price match guarantee. They can also focus on the well trained call centre, fraud protection, and the future of e-commerce so that to raise sales and increase customer loyalty (Huang & Benyoucef, 2013). 
 
This all factors will help the retailer to get sustainable competitive advantage (Teo & Liu, 2007).
References
Huang, Z., & Benyoucef, M. (2013). From e-commerce to social commerce: A close look at design features. Electronic Commerce Research and Applications, 12(4), 246-259.
Lewis, S. (2015). Qualitative inquiry and research design: Choosing among five approaches. Health promotion practice, 16(4), 473-475.
Lurie, N. H., & Mason, C. H. (2007). Visual representation: Implications for decision making. Journal of marketing, 71(1), 160-177.
Ngai, E. W., & Gunasekaran, A. (2007). A review for mobile commerce research and applications. Decision support systems, 43(1), 3-15.
Teo, T. S., & Liu, J. (2007). Consumer trust in e-commerce in the United States, Singapore and China. Omega, 35(1), 22-38.
Xiao, B., & Benbasat, I. (2007). E-commerce product recommendation agents: use, characteristics, and impact. MIS quarterly, 31(1), 137-209

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