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BUS306A Innovative Disruption
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BUS306A Innovative Disruption
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Course Code: BUS306A
University: International College Of Management, Sydney
MyAssignmentHelp.com is not sponsored or endorsed by this college or university
Country: Australia
Question:
Blogging task 1.
This week’s blog post is purposely associated with your workshops reading task however you will need to .ke your reflection further. Write a critical reflection.
• What is an online community? What characteristics do they have? Where do they occur? Provide examples, including communities
• Pick an online community(a real community., not the idea you used in your workshop) Introduce the community and it’s purpose and explain how your selected site encourages commitment from the users. Focus on the most important affective, normative, and needs based strategies used
Blogging task 2
This week’s blog post is purposely associated with your previous workshop tasks, however you will need to take your reflection further. Write a critical reflection
• What is the network effect, What are the &fere. types of network effects possible on a digrtal platform,
• Select an example of a digital platform that employs collaborative consumption (i.e. sharing economy) Your selection should be real and cannot be Etsy, Ebay, Uber or Airbnb as we have previously discussed those at length
• Introduce the dutal platform, ifs purpose, the sides Involved, and explain how rt leverages network effects
Answer:
Assessed blogging task 1
Part 1
The online communities can be referred to directly form a still evolving and challenging field which is related to the social research relating to network. An online community can be referred to as a group of people having same common interest who utilizes the concept of the internet in order to facilitate communication, work as a team and pursue their interest over the time.
Some of the characteristics that an online community must have are stated below:
Culture: The main aspect which should be taken into consideration in this aspect is the positioning of the online community. The main importance should be given to the matching of the organisation from the mind of the target audience.
Metrics: It can be stated here that it is not enough to have a metrics. It should be taken into consideration that the right thing is being measured which would be relating the overall performance. The concept of the data driven community management aspect is the centre of online successful customer or the community members.
Transparency: There should be existence of transparency in the community so that there is involvement of honesty, leaving the concept of sales hat or the access to the story from the community.
Value: The value to the members should be given so that the work of the community continuous with direct communication between different people.
There are different sectors where online community are seen some of the sector where online community are majorly seen are stated below:
Blogging
SEO
Email
CTA
Social media
The online community which I am a member of and have done taken part is the SK gaming. It can be stated that if a person is involved into the scenario of online gaming this community can be considered as one which that individual should be indulged into. It can be considered as a community which has a huge database were everyone can easily indulge into and directly make them indulged into the concept. The person who would be engaged in the community should have the best use of the game mechanics and directly get indulged into the concept. The community can be considered as one of the fast moving community relating to gaming sector.
Part 2
The community which is chosen in the sector is the Pinterest. The main reason for the selection of the community is due to the factor that it can be considered as a paradise for the people who want to get indulge into different aspect of home remedies. It can be stated as one of the sector which include engagement of the people by means of giving them the best online community service experience so that they can readily use them. In most of the cases it can be stated that there are many community which engage in this sector of involvement but according to the recent research it can be stated that Pinterest is one of the most growing sector in the domain of home remedies. There are different factor which can be included into the sector which mainly include the user who want to get indulged into the concept and the level of dedication and control which is expected from the end of the community. Mostly it can be stated a community can be famous if they are incorporate engagement of the people and how they basically achieve the standard of operation between the organisation and the users.
The main strategy which is incorporated within the working is to keep the people engaged into the concept. The more the people would be indulging into the concept more would be involvement of the community. There are different levels of competitive advantage which can be achieved from the concept which depend on the interface and the experience which is provided from the end of the community. In most of the cases it can be stated the community fail due to the lack of features involved into the concept and the lack of operation which is involved into the concept. It can be stated here that in recent times people want to get indulge into concept which would be beneficial for them and giving them an experience which would be helping them keep engaged. More and more community can be expected to the thriving forward in the sector but the most important aspect which should be taken into consideration in the aspect is the service which is given to the customer and the level of satisfaction involved in the concept.
Assessed blogging task 2
Part 1
The network effect can be considered as a phenomenon in which there are increased number of participant or number related to the improvement of a service or value of a service. One of the example which can be stated in context of this is the internet. It can be stated that initially there are few number of users involved into the concept. As more and more user get the access the internet directly provided more and more information and services relating to the need of the user. More and more website are being created in the context for the aspect of connecting and increasing the mean of communication between the different sectors of working. These aspects directly made the internet very much increasing popular between different user and the bodies of operation.
There are basically five types of network effect which can be incorporated into the working which are stated below:
Channel partners: aka Three sided network
Marketplace: aka two sided network
Content network
Local network
Communication network
Part 2
The collaborative platform which is chosen in the context is the Nextgen. The main operation which is provided from the end of the organisation is directly related to the aspect of generation of medium of communication between different aspects of the life. The consideration which is taken in the form is to provide a medium of communication and understanding were people tend to get involved and which would be directly helping them to attain a level of communication in the different sector of life. The level of communication can be considered to be very much vital in the aspect due to the fact that most of the people like to interact with each other through the use of different medium which would be directly helping them in different sectors of life. In most of the cases it can be seen that these type of platform are very much beneficial form the point of aspect of getting the view of different people in the same domain which an individual must be having interest upon. In the recent times it can be stated that collaborative platform are plying a very vital role in the sector of providing interaction with different type of people in the same platform.
Part 3
In general a digital platform directly refers to the hardware and the software of a particular site. Few of the example which can be stated here is the Facebook which is one kind of a platform which is digital some of the other example in this context are the Quora, twitter and instagram.
Possible sides
Two sided network: The two sided network can be considered as a 2 sided nfx. The main reason for the naming the network to be two sided is that the network involve both the sector of direct and indirect network effects. In the concept there are two different classes of user involved into the concept which is mainly the demand side user and the supply side user.
Direct: The effect of the direct network was first introduced back in the year 1919. The network can be considered to be strongest and the simplest form of network which directly increases the usage of the product which leads to direct increase in the value of one particular network direct intending towards the user. It can be stated that they both produce complementary value for the both of the sides.
Indirect: The indirect network can be considered as a part which is limited to the access and is only network were the participants do not actually interact directly but they directly take into consideration a third party access which helps in the aspect of generating a level of interaction. There are different sectors which are involved into the concept which would be beneficial form the point of view of the user which would be enhancing the aspect of quality of communication which is generated in the concept. It can be stated as a category of network which is most widely used in recent times.
Local network: It can be considered as one of the basic network which is limited to access and is within the concept of the limited range and users involved into the concept. In most of the cases it can be stated as a network which is situated in central levels of organisation which involve only few sector of involvement and access permissions involved into the concept and working.
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