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101552 Applied Social Research

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101552 Applied Social Research

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101552 Applied Social Research

0 Download2 Pages / 346 Words

Course Code: 101552
University: Western Sydney University

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Country: Australia

Question

What are some of the difficulties experienced by scientists and media in communicating information on climate change? In order to answer this question, you will need to draw on Wilson (2000) ?

Answer

Sociology and Social Science

In spite of unbalanced behavior on regular basis, it is observed that there is some long-term promptness in environment’s behavior such as Mediterranean climate, with soft winter and hot, dry summer. The climate is described as normal weather conditions, normally over 30 years. The future of climate is not certain. This improbability of climate is related to fears about prospective trend. The reasons of climate change include fossil fuel ignition, deforestation and land use transform primary to the range of greenhouse gas emission. From long Period, climate changing issue was unnoticed by politicians. However, it increasingly noticed by scientists, environmentalist and the media. The relation between scientists and media around problems of climate change has been a difficult and frequently controversial (Ford and king, 2015).
The major challenge for scientists and media for the communication of climate change is knowledge gap. The scientists publish findings in scientific journal and discussing in scientific context. The issue is that non expert viewers cannot get detail in the mentioned context. There leftovers knowledge gap that is required to be crammed. The scientists are required to fill this gap carefully. Global climate change is the most appropriate expression because it involves the wide range of consequential effect and more precisely illustrates science. Global climate change has developed into the political and scientific lightning shaft, challenging to establish more connection among common policies, science and reporting
The other challenge is language problem. The scientists communicate climate changes in their own languages. The scientists speak in percentage and numerical probability. The language uses by scientists to communicate the climate changes is not understood by non expert audience. Thus, it is biggest challenge to improve the procedure of climate change communication (Poberezhskaya, 2015).
References
Ford, J. D., and King, D. (2015) Coverage and framing of climate change adaptation in the media: A review of influential North American newspapers during 1993–2013. Environmental Science & Policy, 48(2), pp. 137-146.
Poberezhskaya, M. (2015) Media coverage of climate change in Russia: Governmental bias and climate silence. Public Understanding of Science, 24(1), pp. 96-111.

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